Your storefront is leaking revenue in measurable places.
We instrument the funnel, find the friction, and prove the fix with experiments that survive statistical scrutiny. Start with a free scan of your store.
Live crawl in ~20 seconds. No card, no call required.
- 1,240 experiments shipped
- Shopify Plus & headless
- WCAG 2.2 AA by default
Trusted by growth-stage & enterprise brands
Stop Guessing. Start Scaling.
We replace assumptions with A/B-tested flows and fragile monolithic platforms with headless MACH architectures.
CRO & UX Intelligence
Deep qualitative and quantitative analysis to identify friction points and redesign high-converting user journeys.
Explore →Design Development
Conversion-first storefront design shipped as production code — PDPs, collections, carts, and checkouts engineered for measurable lift.
Explore →Agentic AI Optimization
Deploy autonomous AI agents that constantly run multivariant tests and optimize your funnel 24/7 without human bottlenecks.
Headless MACH Commerce
Decouple your frontend from Shopify or Magento to achieve sub-second load times and infinite design flexibility.
Shopify eCommerce Architecture
Development of custom Theme UI or migrations to replatforming for CRO and operational merchandising efficiency.
Explore →SEO / AEO / GEO Engine Tuning
Optimize your brand footprint for the new generative search paradigm. We structure your schema data and index telemetry for traditional SEO, LLM Answer Engines (AEO), and Generative Search Engines (GEO).
Explore →Local Directory Listings
Sync and secure your local business citations across high-authority mapping ecosystems: 40+ directory platforms in Canada, 70+ in the USA, and key search networks in the UK and Australia.
One engine, six stages, no guesswork.
This is the diagram the whole site should be organised around. Pick a stage — the flow advances on its own until you do.
Instrument the funnel before touching the design
Server-side GA4, a QA-verified event schema, and consent-safe collection. Until the numbers are trustworthy, every optimisation is a guess with a nicer font.
- Server-side GA4
- Event schema QA
- Consent Mode v2
- Warehouse sync
of tracked events on audited stores fire twice, late, or not at all.
Auto-advancing · hover a stage to take over
The output, not a mood board.
Drag the divider. Every pin on the optimised side maps to a hypothesis with a measured result — the same wireframe language we use in audit deliverables.
Illustrative wireframes. CRO recommendations shown are directional, not a guarantee of results.
Lift compounds when testing becomes routine.
Hover any period. Bars are experiments shipped; the line is cumulative conversion lift on the same funnel.
The Compliance Shield.
We don't just build for conversion; we build for insurance. Our engineering protocols ensure your business is protected across all legal and security frontiers.
WCAG / ADA Accessibility
4,600+ ADA lawsuits filed in 2023 alone — all targeting e-commerce. We engineer WCAG 2.1 AA into every component so your store is defensible in court.
View enforcement cases →GDPR
Up to €20M or 4% of global turnover per violation. Our consent architecture, data processing agreements, and cookie consent flows are audit-ready from day one.
View enforcement cases →CCPA / CPRA
California's Privacy Rights Act treats ad-pixel data sharing as a "sale." We implement opt-out flows and data mapping so you are never the next enforcement headline.
View enforcement cases →CASL
Canada's anti-spam law requires express consent before any commercial email — fines up to $10M per violation. We audit your Klaviyo flows, consent records, and opt-out architecture.
View enforcement cases →PCI-DSS v4.0
The new standard mandates script integrity on every checkout page to block Magecart skimmers. We harden your payment flow against the exact attack vector that hit British Airways.
View enforcement cases →PIPEDA & Québec Law 25
Québec's Law 25 imposes GDPR-level fines on Canadian businesses — up to $25M or 4% of global revenue. We run Privacy Impact Assessments and designate your Privacy Officer obligations.
View enforcement cases →The Intelligence Archive.
Access our proprietary engineering logs, technical blueprints, and strategic protocols used to scale global enterprise brands.
Access Full Archive →Conversion Velocity Engineering
Systemic frameworks for high-frequency A/B testing in high-traffic enterprise environments.
Read ProtocolCognitive Personalization
Leveraging Adobe CDP for real-time user orchestration and predictive intent modeling.
Read ProtocolReady to Engineer Your Growth?
Book a complimentary 30-minute audit. No pitch decks, just data.
Frequently Asked Questions
What is conversion rate optimization (CRO)?
Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action — such as making a purchase, submitting a form, or starting a trial — by reducing friction, improving trust signals, and running data-backed A/B experiments.
What makes Deskulpt different from other CRO agencies?
Deskulpt combines 15+ years of enterprise e-commerce leadership with deep engineering capabilities. We do not just recommend changes — we architect and implement them using headless MACH technology, server-side analytics, and a proprietary 120-point heuristic audit framework validated across global brands including Samsung, Thomson Reuters, and Shopify Plus merchants.
How quickly can Deskulpt show results?
Most clients see statistically significant A/B test results within 4–8 weeks, depending on traffic volume. Quick-win UX improvements often show measurable impact within 2–4 weeks. Structural platform migrations deliver compounding gains over 3–6 months.
What e-commerce platforms does Deskulpt support?
Deskulpt has deep expertise across Shopify Plus, Adobe Commerce (Magento), BigCommerce, SAP Hybris, and Salesforce Commerce Cloud, as well as headless MACH and composable architectures built on Next.js and React.
Does Deskulpt work with businesses outside Canada?
Yes. Deskulpt serves enterprise and growth-stage brands across Canada, the United States, the United Kingdom, and Australia. Our compliance engineering also covers GDPR (EU), CCPA (California), CASL (Canada), and WCAG/ADA accessibility standards.
What is a free CRO audit?
A free CRO audit from Deskulpt is a 30-minute expert review of your current conversion funnel, site speed, trust signals, and checkout flow. We identify your top 3–5 revenue-leaking friction points and outline a prioritized testing roadmap — at no cost and with no obligation.