Methodology in Action
Conversion optimization is not a one-off project; it is a compounding loop of scientific telemetry audits and isolated codebase deployments. Step inside our standard 12-month program.
Sanity & Baseline Diagnostics
We perform full qualitative audit mappings, run telemetry eye-tracking tests, inspect GA4 tag fires, configure server-side proxies, and harden attribution loops before launching the first experiment.
Checkout Friction & Mobile Cart Optimization
We target the highest-leakage funnels first. Replacing slow multi-step checkout layouts, stripping redundant plugin loads, and introducing sticky cart sheets to mobile viewports.
High-Frequency Product Detail Page (PDP) Testing
We scale up testing velocity to 4-6 multivariant experiments monthly. Testing visual contrast anchors, express payout trust loops, dynamic sizing widgets, and high-converting PDP teases.
MACH Headless Decoupling & AI Personalization
Verified variant flow designs are converted into permanent, statically pre-rendered Next.js components. We launch dynamic recommendation blocks and segment buyer history to serve dynamic pages.